Story Idea – National Homeownership Month

June is National Homeownership Month, a time to celebrate and promote the American Dream of owning a home.  REALTORS® know that homeownership is the best investment an individual can make to build their personal wealth, however, owning a home is not just in the best interest of the homeowner. Homeownership provides social stability, builds communities and is a driving force for the national economy. June is a time to reiterate what REALTORS® across the country have always known, that it is in the best interest of the nation that anyone who is able and willing to assume the responsibilities of owning a home should have the opportunity to pursue that dream in a safe, responsible way.

Keys and House

Story Springboard:

Speak with current homeowners in your community about the value and benefits of owning a home. Find renters in your area and ask about their interest in leaving the world of leasing and purchasing a home. Finally, speak with a REALTOR® about the reasons his or her clients express for buying a home.